Kev’s Kids

CFGP created Kev’s Kids to help needy children in Grande Prairie and area who “fall between the cracks”.

  • 100% of all contributions go back into the community and any administration costs are covered by 97.7 ROCK.
  • Kev’s Kids is a board made up of 97.7 ROCK employees and community members.
  • We are a registered charity and will supply a tax receipt for all applicable donations.


Kev’s Kids was started June 3, 2002 and incorporated May 13, 2005, when a need was identified by members of our community, which included the Manager of our radio station and the United Way. The need was exclusive to “kids who fall between the cracks” in obtaining much needed help that was not addressed by any other agencies or health care.


Kev’s Kids is governed by a Board of Directors with members consisting of 97.7 ROCK staff and members at large from the community. The organization was named after our morning show host Kevin Albers who campaigns the cause during his show. The tremendous response from the community has supported the real need that is out there for kids and their families who need that additional “hands up”.


Kev’s Kids has raised over ONE MILLION DOLLARS, all thanks to the support of the community!

Please follow our Facebook page to see how what we have been up to!


Apply for Funding

Registration # 83973 3672 RR0001

If you would like to apply for funding please contact Executive Director Jessica Reid with your request. All reasonable submissions will be considered and more information may be required from you at this time. Jessica will review, study, and document your needs request and present it to our board for review. You may be requested to attend this board meeting.

Download the application form HERE

For more information and to apply for Kev’s Kids funding, please contact:

Jessica Reid

Kev’s Kids Executive Director



Make a Donation

Kev’s Kid’s is a registered charity so all applicable donations will receive a taxable receipt.

During the pandemic, if you would like to make a donation to Kev’s Kids please call or email our Executive Director. The 97.7 ROCK office is not open to the public at this time.

You can also mail donations to:

# 200, 9835 – 101 Avenue

Grande Prairie AB

T8V 5V4

If you do send donations through the mail, please be advised that it may take some time to receive a tax receipt back.

All donations large or small are greatly appreciated.  100% of all proceeds go back into the community.  Any other costs associated with Kev’s Kids are covered by 97.7 ROCK and not taken from donations.

Make a Donation Online

You can make an online donation to Kev’s Kids here: